A few months ago, we updated the email communication options in your AdSense account to give you more choices about the types of messages you’d like to receive from us. You can now pick the types of messages that interest you from five categories:

• Customized help and performance suggestions
• Newsletters
• Google market research
• Special offers
• Information about other Google products and services which may be of interest to you

If you’d like to receive emails with optimization tips that are targeted to your specific account settings and ad implementation, you’ll need to choose the category Customized help and performance suggestions…

We’re constantly focused on bringing new advertisers and more advertising spend to AdSense sites. One way to do so is to make it easier for brand advertisers to reach their goals on AdSense sites. Brand advertisers are focused on raising brand awareness and driving engagement, typically with display ads, for a product or service a person may buy in the future. Brand advertisers differ from direct response advertisers, who typically look for clicks and conversions from the campaigns they run on your site…

Once ads are displaying fine on your pages, your next concern may be your earnings. To make sure all your impressions and clicks are recorded correctly, check out the following notes and tips.First, be aware that your AdSense reports are updated every 15 to 30 minutes, but can sometimes take up to 24 hours to update. So at times, if you don’t see the numbers you expect in your reports, be sure to check again later once your reports have been updated…

This week, we’ll be hosting two live webinars to help you discover how you can make the most of your AdSense account with a detailed understanding of DFP Small Business and AdSense for search.The DFP Small Business (formerly Google Ad Manager) webinar will take place on Tuesday, March 2nd.This webinar will cover how you can:

• Use DFP Small Business to sell, schedule, deliver, and measure all of your direct-sold and network-based ad inventory (including AdSense)
• Have AdSense backfill your directly-sold inventory and compete with your other ad networks
• Optimize your AdSense placements

The AdSense for search webinar will take place on Wednesday, March 3rd…

Already, tens of thousands of AdSense publishers have used Google Ad Planner to share information about their website with advertisers. We are continuing to invest in the product in order to provide the deepest, most accurate data possible. To that end, we have improved how we calculate site traffic by over 10%, upgraded the way we publish opt-in Google Analytics data from publishers, and renamed the product to DoubleClick Ad Planner…

To follow up on our previous post about ad relevance and targeting, let’s look at some other reasons why you may experience ad targeting issues on your site.

• Have you blocked the AdSense crawler’s access to your pages? The AdSense crawler is an automated program that scans your web pages and tracks content for indexing. Sometimes we don’t crawl pages because the AdSense crawler doesn’t have access to your pages, in which case we’re unable to determine their content and show relevant ads…

You may have read previous posts on this blog about Google’s ad serving platforms for publishers, such as Google Ad Manager. Publisher ad serving helps website owners better manage and deliver ad campaigns that they’ve sold directly to advertisers. Ad serving platforms are also used to better manage how unsold ads are allocated to third parties, such as the DoubleClick Ad Exchange, AdSense and other ad networks…

This Saturday, our engineers will be performing routine site maintenance from 10am to 2pm PDT. You’ll be unable to log in to your AdSense and Ad Manager accounts during this time, but we’ll continue serving ads to your pages and tracking your clicks, impressions, and earnings as usual. In addition, your ad targeting won’t be affected.We’ve converted the maintenance start time for a few cities around the world:London – 6pm SaturdayJohannesburg – 8pm SaturdayHyderabad – 11:30pm SaturdayHo Chi Minh City – 1am SundayBrisbane – 4am SundayIf you’d like to learn more about what goes on during these maintenance periods, check out this Inside AdSense post…

We experienced some sound issues when we launched our AdSense Optimization Basics webinar on February 10th. We’d like to apologize to those of you that attended for the inconvenience caused, and let you know that we’ve rescheduled the event to the same time tomorrow. You can continue to post your questions here and we’ll answer as many as possible during the live event. We hope to see you there…

We’d like to wish you a Happy Valentine’s Day from all of us on the AdSense team.And if you’re following the lunar calendar, we’d also like to wish you a Happy Chinese New Year! Gong Xi Fa Cai! Posted by Dia Muthana – Inside AdSense team

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Back in December, we invited you to submit and vote on product ideas for AdSense. Thanks for participating and voicing your opinions! We received over 600 ideas, and now, we’d like to follow up on what we’re doing with them.We’ve sorted through and categorized your ideas, which ranged from suggestions such as additional ad format types to new payment methods, and we recently shared them with the Product Management team…

As an AdSense partner, you know that Google is continually making improvements to the way we match ads to your content so that users see even more relevant ads, which should help you make more money over time. A “referral URL” is one of many signals we use to deliver contextually relevant ads on your website. The referral URL contains information about the link a user followed to arrive at your website, whether from a search engine or another site on the Internet…

We’ve just published a new webinar schedule for the next month. In our live webinars, we’ll highlight changes you can make to your ad implementation in order to maximize your AdSense revenue. We’re also trying something new with our upcoming webinars: we’ve set up open Google Moderator discussions, where you can raise questions related to the specific webinar topic or vote on questions from other participants…

As you may have already seen, Google has made various efforts to contribute to the earthquake relief response in Haiti. We’ve heard repeatedly from AdSense publishers on forums about wanting to help, and today, we’re pleased to let you know how you can do so with your AdSense earnings. We’re currently accepting donations from AdSense publishers with an unpaid account balance through January 31, 2010…

Last week, we took a closer look at implementing your ad code, and today, we’ll address some of the common issues related to ad targeting. If you’re seeing irrelevant ads or public service ads (PSAs) on your pages after you’ve pasted the ad code into your HTML source code and waited the recommended 48 hrs, here are a things to check:

• Have you placed the AdSense ad code in frames separate from the main content of your website? If so, you may experience ad targeting issues…

Today, we’re beginning a troubleshooting series to help you diagnose and solve common issues with your ads, search boxes, and account functionality. We’re kicking things off with a look at how to correctly implement your ad code and an explanation of why ads may not appear on your pages at times.First, the best way to ensure ads are served correctly is to copy and paste the code exactly as it’s provided in your account…

We’ve heard from many of our AdSense publishers about your concern for the victims of the recent earthquake in Haiti. We wanted to take this opportunity to let you know about some of the efforts Google is making to help the people of Haiti respond to this catastrophe.Google is donating $1 million to organizations on the ground that are rescuing those still trapped and providing clean water, food, medical care, shelter and support to those affected…

You asked for it, you got it! AdSense for Domains, which launched a year ago to help publishers earn revenue through ads placed on undeveloped domains, now uses optional keyword hints more often. These keywords are suggestions supplied to Google by domain owners about the types of content users are looking for when they arrive on an undeveloped domain. They are used to help our system determine the best ads to place on these domains…

This Saturday, our engineers will be performing routine site maintenance from 10am to 2pm PDT. You’ll be unable to log in to your AdSense and Ad Manager accounts during this time, but we’ll continue serving ads to your pages and tracking your clicks, impressions, and earnings as usual. In addition, your ad targeting won’t be affected.We’ve converted the maintenance start time for a few cities around the world:Istanbul – 8pm SaturdaySao Paolo – 4pm SaturdayOslo – 7pm SaturdayNairobi – 9pm SaturdayAuckland – 7am SundayIf you’d like to learn more about what goes on during these maintenance periods, check out this Inside AdSense post…

Wishing all our publishers a very Happy New Year!Posted by Dia Muthana – Inside AdSense Team

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We’d like to send our best wishes to all our publishers around the world. Wherever you’re spending this holiday season, we hope that it’s filled with much love, warmth, and happiness.Happy Holidays!Posted by Dia Muthana on behalf of the Google AdSense Team

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This year, the AdSense team has brought you a series of live webinars covering a range of topics, and we’d like to take this opportunity to thank everyone who attended. We hope that you’re already profiting from implementing the tips featured in our webinars.Your feedback to date has been very helpful, and we’ll spend the coming weeks developing brand new, interesting content for 2010. If you haven’t already done so, we invite you to share with us the topics you’d like to see covered in future webinars…

We understand how important your AdSense account is to you. You need to sign into your account to generate ad code, manage the appearance of your ads, view your reports and check the status of your payments. However, keep in mind that your AdSense account is actually part of your Google Account. This means that you may have several Google products, such as AdSense, Gmail, AdWords, Blogger, etc, all tied to a single sign-in…

We’ve posted a few times about Google Web Elements and how they can benefit you as a publisher. Today, we’re excited to announce new features for Google Web Elements, including the addition of 3 three new elements for Google Translate, Reader, and Orkut. For publishers, this means 3 new options for engaging your users and making your website more interactive.To read more about the new features and how to get started, hop on over to the Google Code Blog…

Today we’re changing some messaging in the AdSense interface concerning your earnings, and we wanted to give you some more information on why we’re making this change. In order to be more transparent about how our system calculates earnings, we’ve added the words “Estimated” and “Finalized” next to “Earnings” throughout your account. Rest assured these terminology changes don’t reflect a change to the way your finalized earnings are calculated…

When we announced the new AdSense interface a few weeks ago, we mentioned how we’ve been working on building more functionality into the Ad Review Center to make it easier for you to find and manage your ads. Today, we’d like to let you know that we’re introducing the ability to search for ads in the Ad Review Center. This option is currently available to a limited number of publishers using the new AdSense interface, but we’re working on rolling this out more widely as we invite more publishers to test the new interface…

We often hear publishers ask for more information about using AdSense most effectively, and so in response, we’ve initiated a number of free, online webinars. If you haven’t yet participated in a webinar, they focus on specific topics such as increasing your revenue with the AdSense program and taking advantage of new features. At the end of each webinar, you can also ask your questions live to our AdSense specialists…

During the past 2 weeks, we walked you through the basics of URL and custom channels. In the final episode, Laurence Moore talks about the two ways in which advertisers can target your website: contextual and placement targeting. You’ll also learn how to make your channels targetable by advertisers and label them with information such as size, location, and audience so the advertiser can easily find your channels and make an informed decision when choosing to target your site…

We recently expanded category filtering to publishers in additional English-speaking countries, and we’re happy to announce that the feature is now available for ads in French, German, and Spanish. With category filtering, you can prevent ads from up to 8 specific categories from appearing on your pages. Ads in these categories will be filtered if they’re in any of the four supported languages, regardless of how they’ve been targeted to your pages…

This past year, we’ve been working on building features based on your feedback, and we’d like to offer you the opportunity to tell us what’s on your AdSense wishlist for 2010. What features or product updates would you like to see? Whether it’s an idea for a brand new feature or just a small tweak that would simplify your workflow, we’d like to hear it. With that in mind, we’ve created a Product Ideas page just for AdSense, and invite you to sign in with your Google Account and submit your suggestions during the next two weeks…