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Interview: CNN’s Sr. Director Dermot Waters on Real Time Storytelling

feedproxy.google.com- — Wed, 28 Jul 2010 04:54:36 +0000

One session definitely worth attending at next month’s SES in San Francisco is Real-Time Storytelling where panelists will discuss how mainstream media must embrace social media and take on the critical role of curator of the conversation in order to survive. I was able to catch up with Dermot Waters, Senior Director of Product Development, CNN.com, who will be participating on the panel. Read our chat below:[Manoj]: What is CNN’s approach to real time and how important is it as foundational strategy of spreading the news?[Dermot Waters]: At its core, CNN was founded on the concept of real-time storytelling…

Interview with Steven Wyer of ReputationAdvocate.com

admin — Tue, 27 Jul 2010 00:36:21 +0000

The following is a sponsored post.

For this post we’re going to be talking with Steven Wyer of Reputation Advocate. Steve, for my readers who aren’t familiar with your firm, can you tell me a little bit about yourself?

Reputation Advocate started in 2006 and is based just outside of Nashville, Tennessee in Williamson County. I have a deep history in media, marketing and software development and came to ORM out of a personal need…

Comics of the Week #35

Walter — Sat, 24 Jul 2010 10:30:40 +0000

Every week we feature a set of comics created exclusively for WDD.

The content revolves around web design, blogging and funny situations that we encounter in our daily lives as designers.

These great cartoons are created by Jerry King, an award-winning cartoonist who’s one of the most published, prolific and versatile cartoonists in the world today.

So for a few moments, take a break from your daily routine, have a laugh and enjoy these funny cartoons…

Tracking clicks from mobile devices

feedproxy.google.com-Inside-AdWords-crew — Fri, 23 Jul 2010 23:34:00 +0000

The ValueTrack parameter has long allowed you to track the clicks that you get via search and the Google Display Network separately. We know that many of you would like to be able to see the clicks you get from mobile ads separately as well. That’s why we’re pleased to introduce Mobile ValueTrack, a new way for you to do just that.

Mobile ValueTrack works the same way it does for search and content: by automatically adding a tag to your website URL…

5 Min with Andrew Chang of LinkedIn – SES San Francisco Preview

feedproxy.google.com- — Fri, 23 Jul 2010 01:20:56 +0000

Search Engine Strategies is less then a month away and this year it’s taking place at the Moscone Center in San Francisco. Earlier this week I had the opportunity to catch up with Andrew Chang, Marketing Manager at LinkedIn, to get some insight into his session on PPC and SEO best practices—specific to B2B. Read our conversation below:[Manoj]: Your session at SES is related to SEO/PPC strategies with regards to B2B, how does LinkedIn become part of equation?[Andrew Chang]: Millions of people visit LinkedIn each day to connect and re-connect with colleagues and business associates…

SearchCap: The Day In Search, July 21, 2010

Barry Schwartz — Wed, 21 Jul 2010 21:13:30 +0000

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

All New Microsoft Bing Webmaster Tools
Today, Microsoft launched a revamp of their Bing Webmaster Tools. I talked to them back in June, when they previewed the tools at SMX Advanced, and they told me that they were starting from scratch and rebuilding the tool from the group up…

The Importance of the Journey: Search Trails and Destination Pages

Bill Slawski — Tue, 20 Jul 2010 18:30:50 +0000

Two Microsoft papers being presented at this week’s SIGIR’10 conference in Geneva, Switzerland explore the topics of Search Trails – The pages that a searcher travels through after performing a search for a query before reaching a final destination page.

The idea of delivering searchers to a final destination page, a page where previous [...]…

AdSense: Behind the Scenes – Meet Alton

feedproxy.google.com-Inside-AdSense-Team — Mon, 19 Jul 2010 16:30:00 +0000

In the next part of our video series, Alton, our Optimization specialist, shares with us his experience working with publishers, his favorite meal at Google, and some recommendations on summer reading.For more videos, please visit our YouTube channel.Posted by Katrina Kurnit – Inside AdSense Team

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How to find start-up ideas

Matt Cutts — Mon, 19 Jul 2010 15:46:53 +0000

Chris Dixon had an interesting post a while ago about how to find start-up ideas. The advice boiled down to keeping a spreadsheet of ideas and talking to lots of smart people (entrepreneurs, potential customers, VCs, people at big companies). It’s good advice. Paul Graham also wrote in 2008 about startup ideas he’d like to fund.

Here’s another way to come up with startup ideas: walk around your house or apartment, and look for “hot spots…

Clarus Glass Whiteboard Review

Michael Gray — Mon, 19 Jul 2010 13:45:53 +0000

About a month ago I went to a client meeting where they had a glass whiteboard in the conference room. This was the first one I had ever seen and I remarked how cool it was. The folks at Clarus GlassBoards were monitoring for keywords on twitter, and reached out to me about sending a sample for review purposes.

Glass Whiteboard from Clarus

Now if you’ve never seen a glass whiteboard it’s a pretty substantial item, a lot more sturdy and durable than your ordinary dry erase board…

Multi-Level Marketing BS

seobook.com-PeterD — Mon, 19 Jul 2010 08:05:51 +0000

Excellent Penn & Teller program on multi-level marketing. BTW, NSFW. Those who are easily offended, shouldn’t watch it. Any of it. Not one minute…..

As Penn & Teller rightly point out….

Easy Money Is BS

These multi-level marketing schemes aren’t limited to home parties for sex toys, BBQ accessories, and household cleaners, of course. They are rife on the internet. If you’ve spent any time in internet marketing circles, you’ll have seen hundreds, no doubt…

How To Play The Link Building Game

seoroi.com-Gabriel-Goldenberg — Sun, 18 Jul 2010 20:34:38 +0000

First, get familiar with the board. The dutch LinkBuilding.nl outfit have the link building board clearly laid out for your benefit.

Downloads:

Updated Feb 8, 2010: Internal Link Building, a WordPress plugin. It optimizes your internal navigation so that you can rank like Wikipedia. General info: Check the Internal Link Building page. Update info: Check Marios’ updates…

Comics of the Week #34

Walter — Sat, 17 Jul 2010 10:30:21 +0000

Every week we feature a set of comics created exclusively for WDD.

The content revolves around web design, blogging and funny situations that we encounter in our daily lives as designers.

These great cartoons are created by Jerry King, an award-winning cartoonist who’s one of the most published, prolific and versatile cartoonists in the world today.

So for a few moments, take a break from your daily routine, have a laugh and enjoy these funny cartoons…

Highlights From aimClear Speaking Agenda, Q3 &4

Lauren Litwinka — Fri, 16 Jul 2010 17:04:55 +0000

Online marketing is more than our profession – it’s our passion. Opportunities to learn and share know-how seem never in short supply. Each year we venture across the world to attend an array of industry events, and we return home with fresh ideas and lasting business contacts. The first half of 2010 has taken aimClear from Duluth to Portland, New York to London, Austin to Toronto, Sydney to Santa Clara– to events including SES, SMX, SEMpdx, SXSW, and 140Conf– and we’re excited to announce our speaking schedule and conference agenda for Q3 & 4…

Announcing the AdSense in Your City program

feedproxy.google.com-Inside-AdSense-Team — Wed, 14 Jul 2010 16:50:00 +0000

This summer and fall, the AdSense team is coming to visit you! In an effort to work more closely with our publishers, we’ve launched the AdSense in Your City program. As part of the program, members of the AdSense team will be traveling to five cities this summer to hear directly from you, as well as to share best practices, top optimization tips, and new products.Last month, we kicked off our first AdSense in Your City event in Mountain View, California…

Announcing the release of the upgraded Billing tab

feedproxy.google.com-Inside-AdWords-crew — Tue, 13 Jul 2010 20:06:00 +0000

On June 3rd, we invited you to participate in the launch of our new Billing tab– giving you more control over when and how much you’re charged. Today, we’re excited to announce the new Billing tab’s wider launch. Although some of you already have the new tab in your account, we’ll be rolling it out to all advertisers in the coming months. The upgrade doesn’t require any action from you — your billing method and form of payment will stay the same…

8 Tips for Permission Based Email

Linda Bustos — Tue, 13 Jul 2010 09:05:13 +0000

Asking for permission to add someone to your email marketing list is not just a courtesy, it’s an important part of your email program’s long term success. If you fail to ask for permission, email recipients may end up marking your messages as “spam” – hurting your sender reputation with ISPs, which can hurt your delivery rates, meaning your messages may not beat spam filters for your other subscribers…

Comics of the Week #33

Walter — Sat, 10 Jul 2010 10:30:07 +0000

Every week we feature a set of comics created exclusively for WDD.

The content revolves around web design, blogging and funny situations that we encounter in our daily lives as designers.

These great cartoons are created by Jerry King, an award-winning cartoonist who’s one of the most published, prolific and versatile cartoonists in the world today.

So for a few moments, take a break from your daily routine, have a laugh and enjoy these funny cartoons…

We’d love to hear your feedback

feedproxy.google.com-Inside-AdSense-Team — Sat, 10 Jul 2010 08:14:00 +0000

Your opinion matters to us! So we’ve put together a short survey so you can tell us how we’re doing, and what you’d like to see more of on the Inside Adsense blog. We hope you’ll take the time to let us know what’s on your mind — click to give us your feedback.If you’re keen on letting us know how you feel about our product and support, remember that you can opt-in to receive invitations to test new features, surveys about Google AdSense, and heads up about opportunities to provide feedback about your experiences by email…

SearchCap: The Day In Search, July 8, 2010

Barry Schwartz — Thu, 08 Jul 2010 21:03:03 +0000

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Bing Helps LeBron James Make His Decision On Live TV
Once again taking advantage of top trends in pop culture and social search, Bing.com is hoping to shoot and score a large number of new fans as a presenting sponsor of the widely anticipated press conference, titled “The Decision”, to be aired live on ESPN (tonite) Thursday, July 8, at 9 pm ET, where NBA […